In today's increasingly competitive marketplace it is
more important than ever to identify and gain new customers.
Manufacturing in particular continues to decline for many reasons.
Commercial reality dictates that most companies will lose 5% – 20% of their sales
value every year for no specific reason – customers move, close, change their methods
or put in their own facilities for the service you supply them etc. Recently, manufacturing
businesses outsource more and more overseas adding to the problem.
The dilemma for small businesses is how you get your name, product and service in
front of potential customers in a cost effective way month after month. Employing
a sales person is simply not an option for a lot of companies due to the considerable
expense, estimated at £50,000+ per annum including car, fuel, mobile phone etc, for
even a modestly paid sales person. Advertising results can also vary and again be
expensive. Even listing in Yellow Pages is expensive. It also invites enquires from
anybody, not just your type of customer. Conveniently it lists every other company
in your area who do the same type of work.
By working with our clients very closely we focus on the type of customers you want
in the areas you serve best. We identify, contact and follow up potential new customers
for you month after month giving you time to do what you do best – run your business!
The good news is that the cost of this service is very affordable with no hidden
extras. We work on a flat monthly fee which includes all postage, phone calls, stationery,
car costs etc.